For Discovery Kids’ Christmas and New Year IDs, we reimagined familiar holiday objects as playful toys—puffy, slightly chunky, and exaggerated in shape while keeping every form simple and instantly recognizable.

Skates, presents, robots, fireworks, snow, and calendars became part of a continuous sequence of transformations, each object flowing naturally into the next within just ten seconds.

With full creative freedom, we developed a compact 3D world built around soft proportions, bold silhouettes, and a cheerful sense of surprise, ending each ident with the Discovery Kids logo emerging from the holiday chaos.